Our London shop, situated on leafy South East London’s Nunhead Green,opened its doors in Autumn 2017 with ambition to create a lifestyle store, providing beautiful but functional objects to elevate your everyday life. We needed a flexible, inclusive, but focused design approach which elucidates the store’s philosophy: simple, functional and contemporary, whilst reflecting dynamic Nunhead’s demographic, from young families to professionals.
Inspired by the store’s beautiful yet functional collections, our store design concept was to create a space which reflects its contents - to be a clear vessel to showcase its products.
Constructional necessities became the principle design language. By using matter-of-fact materials, every architectural elements in the shop became functional and beautiful. The same principle was applied to the design of the brand identity - simple, flexible and open, representing the sprit of this ALKEMI store.
Interior design by Studio Buoy
Brand identity design by Studio Cymbal
62 Nunhead Lane
Tuesday – Saturday : 10am – 7pm
Sunday : 10am – 6pm